Enterprise personalization for marketing and sales.
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Interns are an overlooked resource. Rather than looking for a candidate with the most experience, or thinking you can use

It shouldn’t be the case that you need to switch jobs to make more money. Employees spend a lot of

A huge opportunity for AI and HR is using data on peoples’ communication styles, skill sets, company culture, etc., to

I talk a lot about AI in the context of marketing and sales, but we know that every industry and

Persuasion angles are nothing new, but they are important when considering how to craft personalized messaging for marketing and sales

Going to let you in on a dirty little secret about messaging. I see businesses of ALL kinds making this

“Persona” is in “personalization.” That’s obvious (and cheesy) I know, but most of us know by now that personas are

As a seasoned AI startup with half a decade’s experience under our belt, we’ve engaged in countless discussions about the

Personally identifiable information, or PII, is self-explanatory and it’s nothing new. It hails from the age of mail-order catalogues and

Personalized marketing is omnichannel marketing. After all, your marketing strategy is not personalized at all if your customers have to